Top 5 Film & Television Apps on iOS in Mexico: Q1 2023 Performance

In Q1 2023, the top five film and television apps on iOS in Mexico showcased diverse performance trends. Here’s a closer look at the key metrics for Netflix, HBO Max: Stream TV & Movies, Disney+, ViX: TV, Fútbol y Noticias, and Star+.

Netflix saw a peak in weekly revenue with approximately $61K in the final week of February. Weekly downloads for the app started strong at around 97K in the first week of January but saw a gradual decline, ending the quarter at about 57K. Weekly active users started at 2.8M and showed a slight decline to approximately 2.2M by the end of March.

HBO Max: Stream TV & Movies experienced a significant increase in weekly revenue, peaking at around $404K in mid-March. Weekly downloads fluctuated, starting at about 44K in late December and ending at approximately 38K in the last week of March. The weekly active users for HBO Max started at 617K and ended at about 549K by the end of the quarter.

Disney+ had a notable peak in weekly revenue, reaching around $570K in the first week of January. Weekly downloads showed a consistent pattern, with figures around 38K to 51K throughout the quarter. The app's weekly active users started at 775K and ended the quarter at approximately 580K.

ViX: TV, Fútbol y Noticias exhibited varied performance in weekly revenue, peaking at around $156K in early January. Weekly downloads were relatively stable, starting at around 29K in late December and ending at approximately 25K in late March. Weekly active users saw a peak of about 266K mid-January and settled at around 190K by the end of the quarter.

Star+ recorded a peak in weekly revenue of approximately $123K in the last week of February. Weekly downloads fluctuated moderately, starting at around 33K in late December and ending at about 25K in the last week of March. Weekly active users saw an increase from 288K in late December to approximately 308K by the end of March.

For more detailed insights and trends, visit Sensor Tower.